Centric Software has pioneered a true, fully digital, 3D design and development workflow with integration to multiple, leading 3D fashion solutions. The company provides the most innovative PLM solutions to fashion, retail, footwear, outdoor, luxury, and consumer goods companies, in order to achieve strategic and operational digital transformation goals.

Guided by Centric’s customer advisory board, made of industry-leading brands, retailers, and manufacturers, and its strong PLM user base composed of 1,000 brands worldwide, Centric’s digital 3D product creation workflow is 3D software-agnostic encompassing several 3D fashion solutions, such as CLO, Browzwear, and EFI Optitex to start, according to Centric.

“We began piloting a Browzwear to Centric integration in early 2019 quickly enlarging to also include CLO and EFI Optitex. Getting user feedback was key in order to provide the right expected value and benefits. Our experience with leading brands and retailers led us to the conclusion that they use more than one single 3D solution and will continue to do so,” Ron Watson, VP product at Centric said.

“By offering a series of Centric PLM 3D Connectors, our vision is to provide a seamless 3D workflow – from product design and simulation to entire collection reviews – with 3D information coming from many different sources and types of solutions. Centric PLM provides a central library of 3D assets enabling product designers and developers to take full advantage of end-to-end Centric 8 PLM and using 3D information for ideation, design and fit reviews, tech pack development, requests for quotation and co-creation with suppliers for true, end-to-end digital transformation,” Watson said.

Centric’s 3D Connectors offer benefits such as reduced time to market, lowered development costs, increased product innovation and a smaller environmental footprint. The new Centric 3D Connectors also drive efficiency for fashion and apparel brands specialising in personalisation or made-to-measure by automatically updating product designs and fit via virtual samples. They can also share photorealistic 3D models with customers for review and approval prior to production.

Centric Software’s 3D Connector series reinforces Centric 8 PLM as the hub of 3D activity at every stage of the product lifecycle. In 2018, Centric launched the 3D Sample Review mobile app to review digital samples in virtual fit scenarios within Centric PLM. Centric 8 PLM v6.6, released earlier this year, includes a powerful new 3D Viewer, to assess and share comments for 3D designs and samples.

“We are excited to announce the first step of our new, end-to-end digital 3D development workflow. 3D is taking on critical importance in product design, development and customer experience, and we are proud to innovate solutions that enable our customers to achieve strategic and operational goals such as increased business growth and an improved environmental footprint,” Chris Groves, President and CEO of Centric Software said.